Huggies
Hugg On
“Hugg On”: a Huggies rebrand that got honest about what parenting is really like. Three :15 TV spots shot in Mexico City, plus print ads and social assets.
Director: Ted Pauly · Production company: Furlined · Editor: Glorily Velez · Audio & music: Earhole Studios · Color: Maria Carretero · Animation, VFX & post: Framestore · Photographer: Sasha Guillish
Client
Kimberly-Clark | Huggies
Role
Senior Integrated Producer
Agency
Ogilvy
Year
June 2018
Type
TV, print, social