Newcastle

“No Bollocks”: honest online videos for Newcastle Brown Ale that poked fun at the category, the lies and over-promises of beer marketing, and the brand itself.

Recognition: Silver Integrated ANDY · One Show Silver Pencil (Integrated/Social) · Cannes Film shortlist · D&AD In Book (TV & Cinema, Integrated)

Photography: Paul McGeiver, Magdalena Wosinska, Jenny Hueston, Mark Peckmezian, William Membane, Peden & Munk